Louisville's "Pretty Good Agents "
Thanks for coming to visit our web home. We look forward to meeting you in person and helping you sell or buy a real home. This web site should help you get to know us and get a feel for who we are.
So… recently we got busted by the trademark police. After four years of using the trademarked word “Realtor” where the word “Agent” appears above and on the billboard below, someone figured out that it was a trademark violation. Who knew? But they were right and we quickly updated the materials. No harm no foul.
Often folks ask us to explain the concept of "Pretty Good Agent." It's tough. Working on a billboard one day it just came out and it felt right -- and fun. Check out the testimonial page. Several of our clients have helped define "Pretty Good Agent (formerly Realtor)" for us.
It has been tons of fun as feedback has come from the east and west coasts and Gannett has featured the concept in its training program (either as what to do, or maybe, as what NOT to do...). A new billboard featuring Diane is in the works.